Do You Need a Brand Story Overhaul?

Brand stories are proven to help brands become more memorable, influential and profitable, but only if they're told correctly. On this episode of the Business Storytelling Made Easy Podcast, you'll learn 10 reasons your brand story might need an overhaul.

What You'll Hear:

• Why studying the competition is hindering your storytelling efforts

• What your P&L might be telling you about your brand story

• Why most brands struggle with their unique value proposition

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